character design

Character design on billboards incites us to
consume and as street art, to fight the establishment. Character design appears as well-intentioned animation on our mobile phone displays and is a constant, if annoying companion to hours spent at the computer.

Characters are taking over the advertising, art,
media and urban landscapes across the globe.

As consume-promoting branding or its subversive inversion, loveable kitsch or urban art, Hello Kitty or Obey Giant - character representation, abstract and reduced to the essentials, has redefined the aesthetic standards of visual communication world-wide.